I’ve been experimenting with LinkedIn as a platform for business growth and scaling for the last 11 weeks. In that time, my engagement has skyrocketed and I’ve generated between $80,000 and $140,000 in expected incoming revenue that tracks back to this experiment directly. Here I share the four things that are working for me, along with my favorite content creation hacks and engagement strategies…
Read MoreIf you're looking for a handful of warm leads, try this super simple marketing messaging tactic out right now. What follows is a message structure that can be shared as part of your social media, email, or organic marketing strategy, and worked to generate over $50,000 in new business for me the first time I shared it. It works, and it feels good as part of your business development strategy...
Read MoreThere's one business development and scaling strategy that I always recommend to my business coaching clients. It's the most powerful activity in a purpose-driven founder's toolkit. And at first glance, it seems completely unscalable. But, in fact, it's the best marketing and growth tactic there is to help generate revenue - and good will - quickly and easily. And it feels great too...
Read MoreBeing strategic is tricky, especially when scaling up a purpose-drive brand. Committing to a simple strategy for business growth requires lots of patience, and a willingness to believe it can be possible for results to come that easily. Today, I’m sharing an inspiring client story - the punchline will make you say, “woah!” - and three super simple suggestions for what to do when you feel like you, “just can’t wait anymore” when it comes to results.
Read More4 years ago, my business almost went under. But today, it’s generating 6-figures while I work about 12-hours/week. There’s a framework I used to simplify my business model & help me dig out of the hole I was in so I could grow & scale. It’s made my marketing & business development tactics more effective. And it’s simple to learn and easy to use - if you're willing to let it be easier, that is...
Read MorePatagonia founder Yvon Chouinard recently gave his entire $3 billion company to the planet. As a business leader, he's often made decisions that business strategists, marketers, & economists might classify as "weird" or "crazy". But, in fact, he's living his values. And there's tremendous power - & BIG results - to be found in the willingness to do that, especially in the face of naysayers...
Read MoreWant to close more sales? Stop trying to convince people to do business with you.... Optimize your sales cycle and business development process for scaling with this approach - it's waaaay more effective, and feels better too.
Read MoreI took a 2-year hiatus from social media. It was glorious. But now I'm back, for some pretty specific reasons. Read on for more of the story, and how it could be useful for you too...
Read MoreThe Supreme Court overturned Roe v. Wade last week, removing a woman's constitutional right to choose. If you're feeling overwhelmed & outraged & are trying to figure out what to do next, watch this video NOW. Whether you're pro-choice, a feminist, a supporter of women's rights, or simply a human who's scared right now, this video will give you practical tools to help you be more POWERFUL now.
Read MoreIf you're trying to scaleup your purpose-driven business but feeling like you're out of capacity after hitting a business growth plateau, your next boost of scaling rocket fuel is likely right under your nose. When I work with strategic consulting clients to help them with business development strategies and marketing plans for scaling, this hidden pitfall is the FIRST thing I look for...
Read MoreWhen your purpose-driven brand is scaling up, business development is critical. But when you're also executing a service as part of your revenue model, how do you balance those biz dev activities with delivery of your services without one or the other suffering? Here I'll share an overlooked business philosophy (and one simple but powerful question) to solve this common business growth conundrum.
Read MoreIf you've hit a revenue plateau and feel like scaling is out of reach for your purpose-driven business because your business model already has you at max capacity, steal my business strategy. I use it with every single one of my strategic consulting clients to help them create massive business growth - without sacrificing anything that matters.
Read MoreThink dating and business scaling have nothing in common? Think again... In this article, I reveal two game changer questions to ask yourself that will simplify your purpose-driven business model so you can scaleup quickly and easily - and make you a master at app dating to boot :)
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